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LEPC Logo Design
Client: LEPC | 2024 | Logo for business card, social media, and mockups
Project objective: Create a logo for LEPC (Local Emergency Planning Committee).
Intended audience:
The audience includes community members, LEPC staff, and members of 65 partner organizations, ranging from power companies and local businesses to government, fire, and law enforcement.
Key insights:
Pre-plan for disasters. Focus on preparedness, not disaster. Networking and communication.
Big idea:
Design a simple, effective logo for SAW LEPC, which supports disaster preparedness and education in Virginia’s Central Shenandoah Region. No existing branding currently exists.
Creative approach:
The branding needs to portray a feeling of strength, connectivity, and security.
The process
Final deliverables!
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